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SAFe® 6.0 Agile Product Management (APM) Certification Training

SAFe® 6.0 Agile Product Management (APM) Certification Course in San Francisco

The Most Comprehensive Certification Course for Guaranteed Career Success

120K+ Enrolled

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SAFe® Agile Product Management (SAFe® APM) Certification Training allows product managers to thrive in the Scaled Agile Framework. This APM training offered by Simpliaxis teaches, beyond Agile practices, how product managers, alongside architects and release train engineers, lead Agile release trains (ARTs) to deliver value continuously. Prepare with Simpliaxis to ace this SAFe APM certification offered by Scaled Agile.

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SAFe® 6.0 APM Certification Course Overview

SAFe Agile Product Management (SAFe® APM) Certification Training provides an extensive understanding of Agile Product Management principles and practices. This Agile Product Management course covers the entire product lifecycle, from developing strategies and roadmaps to executing effective product marketing. 

Learn how to leverage design thinking to prioritize customer needs and drive innovation throughout the development process. Simpliaxis facilitates this learning journey with expert trainers and comprehensive resources. Through interactive online sessions, real-world case studies, and practical exercises. Simpliaxis ensures participants grasp key concepts and strategies of APM Training. 
Additionally, Simpliaxis offers guidance and support to prepare for the SAFe® APM certification exam, entitling individuals to exhibit their proficiency and earn recognition as certified Agile Product Managers. At Simpliaxis, participants are equipped to clear the SAFe® APM certification and drive successful outcomes in SAFe Product Managers Roles.

NOTE: According to the new Scaled Agile guidelines, only participants taking their first SAFe course or the SPC course will receive a 1-year membership. For the participant who have taken subsequent courses, will be receiving a 60-day membership regardless of whether their membership is still valid.

SAFe Agile Product Management (SAFe® APM) Certification Training provides an extensive understanding of Agile Product Management principles and practices. This Agile Product Management course covers the entire product lifecycle, from developing strategies and roadmaps to executing effective product marketing. 

Learn how to leverage design thinking to prioritize customer needs and drive innovation throughout the development process. Simpliaxis facilitates this learning journey with expert trainers and comprehensive resources. Through interactive online sessions, real-world case studies, and practical exercises. Simpliaxis ensures participants grasp key concepts and strategies of APM Training. 
Additionally, Simpliaxis offers guidance and support to prepare for the SAFe® APM certification exam, entitling individuals to exhibit their proficiency and earn recognition as certified Agile Product Managers. At Simpliaxis, participants are equipped to clear the SAFe® APM certification and drive successful outcomes in SAFe Product Managers Roles.

NOTE: According to the new Scaled Agile guidelines, only participants taking their first SAFe course or the SPC course will receive a 1-year membership. For the participant who have taken subsequent courses, will be receiving a 60-day membership regardless of whether their membership is still valid.

SAFe® 6.0 APM Certification Training - Key Features

  • 24-hour interactive online session
  • Earn 24 PDUs and SEUs
  • Course workbook and SAFe Studio access
  • Hands-on Practical experience
  • Access to SAFe Community Portal
  • Exam Fee Included in the training cost
  • Comprehensive Exam Support
  • 100% Success Rate
  • Learn from Gold SPCT Partner of Scaled Agile
  • Access to content, resources and tools required to practice SAFe every day

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  • Zimbabwe (+263)

Course Overview

SAFe® 6.0 APM Certification Course Overview

SAFe Agile Product Management (SAFe® APM) Certification Training provides an extensive understanding of Agile Product Management principles and practices. This Agile Product Management course covers the entire product lifecycle, from developing strategies and roadmaps to executing effective product marketing. 

Learn how to leverage design thinking to prioritize customer needs and drive innovation throughout the development process. Simpliaxis facilitates this learning journey with expert trainers and comprehensive resources. Through interactive online sessions, real-world case studies, and practical exercises. Simpliaxis ensures participants grasp key concepts and strategies of APM Training. 
Additionally, Simpliaxis offers guidance and support to prepare for the SAFe® APM certification exam, entitling individuals to exhibit their proficiency and earn recognition as certified Agile Product Managers. At Simpliaxis, participants are equipped to clear the SAFe® APM certification and drive successful outcomes in SAFe Product Managers Roles.

NOTE: According to the new Scaled Agile guidelines, only participants taking their first SAFe course or the SPC course will receive a 1-year membership. For the participant who have taken subsequent courses, will be receiving a 60-day membership regardless of whether their membership is still valid.

SAFe APM Training Highlights

SAFe® 6.0 APM Certification Training - Key Features

24-hour interactive online session

Earn 24 PDUs and SEUs

Course workbook and SAFe Studio access

Hands-on Practical experience

Access to SAFe Community Portal

Exam Fee Included in the training cost

Comprehensive Exam Support

100% Success Rate

Learn from Gold SPCT Partner of Scaled Agile

Access to content, resources and tools required to practice SAFe every day

Boost Your career with SAFe® 6.0 APM Certification Training

SAFe APM Boost Your Career

Learning Opportunities

Here are 5 key learning opportunities you will learn from the SAFe® Agile Product Management (APM) Certification Training:

  1. This course teaches customer focus across product development.
  2. Learn design thinking to solve customer problems.
  3. Master ARTs & product team collaboration in SAFe.
  4. Define product vision & roadmap with actionable steps.
  5. Learn Agile practices for backlog management & delivery.
  6. Explore innovation, gather feedback & optimize workflows.

Career upliftment

Boost Your career with SAFe® 6.0 APM Certification Training

Learning Opportunities

  • This course teaches customer focus across product development.
  • Learn design thinking to solve customer problems.
  • Master ARTs & product team collaboration in SAFe.
  • Define product vision & roadmap with actionable steps.
  • Learn Agile practices for backlog management & delivery.
  • Explore innovation, gather feedback & optimize workflows.

Here are 5 key learning opportunities you will learn from the SAFe® Agile Product Management (APM) Certification Training:

UNSURE ABOUT YOUR PREP?

SAFe APM Practice Test Series

  • Immediate Result
  • Sample Papers
  • Time-Limited
  • Comprehensive Explanation
  • Previous Exam
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Individual & Organizational Benefits

Obtaining SAFe® Agile Product Management (SAFe® APM) certification offers numerous individual benefits, empowering professionals with skills essential for thriving in Agile Product management roles. Here are the five unique advantages,

  • Career Boost: SAFe® APM certification proves your agile product management skills, boosting your job prospectus and paving the way for promotions.
  • Trust Builder: Get credibility with employers and peers by showcasing your grasp of SAFe Principles and Practices.
  • Efficiency Gains: You gain knowledge to streamline product development, prioritize tasks, and collaborate better with team members, leading to quicker launch times and better product quality.
  • Customer-centricity: You can develop strategies that genuinely cater to customer needs, honing your ability to gather insights and drive product success.
  • Continuous Growth: Joining the SAFe Community Platform makes you ensure ongoing learning, networking, and staying updated with evolving SAFe practices.

Supercharge Your Organization with SAFe® APM Certified Product Managers by Investing in SAFe® APM certification for your product managers unlocks a range of powerful benefits for your company

  • Better ROI: Streamlined processes, faster product delivery, and a focus on customer needs ultimately contribute to a better return on investment for your organization's product development efforts.
  • Streamlined Decision-Making: SAFe® APM training equips product managers with clear frameworks for prioritizing product features and managing backlogs. This leads to faster and more informed decision-making across the organization.
  • Elevated Product Quality: The focus on continuous improvement and iteration within the SAFe framework minimizes defects, resulting in consistently high-quality products.
  • Boosted Team Collaboration: Certified PMs understand how to collaborate effectively with cross-functional teams, which fosters a more productive and motivated workforce.

Stronger Competitive Advantage: By adopting the SAFe framework and equipping your team with SAFe® APM expertise, your organization positions itself for faster innovation and increased market agility.

Who usually attend SAFe APM Training

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Agile Coaches / Consultants / Agile Trainers

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Product Managers / Project Managers

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Product Owners

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Business Owners / Business Analysts

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Product Marketing Managers

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Product Management Teams

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UX Professionals,

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Customer Experience Professionals

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architects, and

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subject matter experts (SMEs)

Benefits focused on Individuals and corporate

Individual & Organizational Benefits

Individual
  • Career Boost: SAFe® APM certification proves your agile product management skills, boosting your job prospectus and paving the way for promotions.
  • Trust Builder: Get credibility with employers and peers by showcasing your grasp of SAFe Principles and Practices.
  • Efficiency Gains: You gain knowledge to streamline product development, prioritize tasks, and collaborate better with team members, leading to quicker launch times and better product quality.
  • Customer-centricity: You can develop strategies that genuinely cater to customer needs, honing your ability to gather insights and drive product success.
  • Continuous Growth: Joining the SAFe Community Platform makes you ensure ongoing learning, networking, and staying updated with evolving SAFe practices.
Organizational
  • Better ROI: Streamlined processes, faster product delivery, and a focus on customer needs ultimately contribute to a better return on investment for your organization's product development efforts.
  • Streamlined Decision-Making: SAFe® APM training equips product managers with clear frameworks for prioritizing product features and managing backlogs. This leads to faster and more informed decision-making across the organization.
  • Elevated Product Quality: The focus on continuous improvement and iteration within the SAFe framework minimizes defects, resulting in consistently high-quality products.
  • Boosted Team Collaboration: Certified PMs understand how to collaborate effectively with cross-functional teams, which fosters a more productive and motivated workforce.

Common attendees

Who usually attend SAFe APM Training

  • Agile Coaches / Consultants / Agile Trainers
  • Product Managers / Project Managers
  • Product Owners
  • Business Owners / Business Analysts
  • Product Marketing Managers
  • Product Management Teams
  • UX Professionals,
  • Customer Experience Professionals
  • architects, and
  • subject matter experts (SMEs)

Prerequisites for SAFe APM certification training

Prerequisites and Eligibility

The SAFe® APM certification training doesn’t have strict eligibility requirements, but strong recommendations are in place to set you up for success:

  • Familiarity with Agile principles and practices: This is foundational knowledge for the SAFe® framework, which builds upon Agile concepts.
  • Attendance of at least one SAFe® course: Understanding the core SAFe® concepts from a foundational course will be beneficial.
  • Background in product or solution management: This experience will give you a strong base for the product-centric focus of the SAFe® APM role.

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Exam Format

SAFe APM Exam Format

  • Duration: 120 Minutes
  • Number of Questions: 60
  • Passing Score: 75%
  • Structure: Web-based, closed book exam with Multiple-choice, single-select format
  • Scores are calculated only for correctly answered questions
  • Unanswered questions will be treated as incorrect
  • Exam will be submitted automatically when the timer expires
  • Exam Cost : First attempt included in course fee if taken within 30 days of completion

Process To Achieve SAFe APM Certification

Your Path to Achieve SAFe® 6.0 APM Certification

SAFe APM Certification Process
  • Register & Complete Training: Enroll for the SAFe 6.0 APM course with Simpliaxis.

    Participate in a 2-day APM course and successfully finish the training.

  • Create Credentials: After course completion, you will receive a link to create your own login credentials for the SAFe platform.

  • Study & Practice: Utilize articles, guides, and resources to prepare for the exam.

  • Take the Exam: Pass the 60-question, 2-hour exam (75% minimum score).

  • Become Certified: Earn your SAFe® Agile Product Manager badge from Scaled Agile Inc.

GET THE SAFe APM CERTIFICATION

Safe APM Certificate

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Curriculum

SAFe® Agile Product Management Training(SAFe® APM) Certification Training in USA

COURSE Curriculum

SAFe® Agile Product Management Training(SAFe® APM) Certification Training in USA

    Product management is in charge of defining and assisting in the creation of goods that are desired, practical, viable, and sustainable and satisfy consumer needs throughout the product-market life cycle. This includes:


  • The function and obligations of product management.
  • Identify the partners and stakeholders in product management.
  • Product management using design thinking.

    Any Product must comprehend the market and user needs in order to succeed. This includes:


  • In the context of Continuous Exploration, market research.
  • Find the appropriate premise and pose the appropriate inquiries.
  • Utilize data-driven techniques to provide answers for Prepare your study.
  • Understanding of the customer.

    In order to concentrate efforts on the most desirable section, a potential market is divided into various subsets, or segments, that share certain wants or features. This includes:


  • Describe the market segmentation.
  • Using market research, create market segments.
  • value of each market sector.
  • Identify the market segment fit.

    The Persona is one of the crucial components of the product, and using it can enhance the client experience. This includes:


  • Personas' use and purpose.
  • Develop and employ personas.
  • Increase customer satisfaction with empathy.

    A clear vision and strategy are essential for a product to be successful since they determine the product direction. This includes:


  • the strategic intent behind your product.
  • Innovative value propositions and economic models for compelling product vision.
  • Create a customer journey design.
  • Create the entire thing and the solution. Platform, API, and data strategy for context design.

    The Roadmap is a calendar of activities and Milestones that describes anticipated Solution deliverables across a planning horizon. This includes:


  • Solution Intent Definition.
  • Roadmaps for forecasting that connect strategy and tactics.
  • Put Features in Order for Balanced Solutions.
  • Story maps and Features that have been refined.

    Value stream can be used to enable the flow of value, which is essential for any development activity. PI is used to align the ART with the value stream. This includes:


  • Utilize a program to visualize the development flow Kanban.
  • Calculate and project the backlog.
  • Set the Program Backlog's priorities.
  • Establish coordination with PI Planning.
  • Complete the PI.

    To make sure that value streams are producing products and solutions that are profitable and sustainable, value stream economics models the flow of value and the financial model of the value streams.


  • Investigate customer value.
  • Select the value exchange type.
  • Decide on price and costs.
  • Establish a sustainable economic framework.
  • In-licensing model interpretation.
  • Create models for out-licensing.
  • Model your business's profitability and return on investment (ROI).

    Value Stream innovation is the term used to describe the innovations we make in the solution context and the design and implementation of value streams. This includes:


  • Innovation in value streams and products.
  • Metrics for improving performance.
  • Control innovations with epics.
  • Contribute to sustainable innovation.
  • Implement quick experimenting.
  • Analyze the results of the hypotheses: Turn, halt, or keep going.

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What you will learn in this SAFe APM workshop

Learning Objectives

Design Thinking for Product Success:

You will learn a human-centered approach to developing products that people actually want. Imagine brainstorming solutions by considering what's desirable (for customers), feasible (what you can actually build), and sustainable (good for the business).

Understanding Customer Needs:

This identifies your customers, their problems, and how your product can solve them. You will learn to target the right audience and address their needs.

Market Dynamics and Strategy:

This topic equips you to analyze the competitive landscape, understand market trends, and develop a winning product strategy. Imagine it like figuring out the playing field, who your competitors are, and how your product will outperform them.

Value Stream Economics:

You will learn how to manage the financial side of your product's development, including pricing, budgeting, and cost analysis. This is like understanding how much it costs to develop your product and how to price it competitively.

Building Empathy for Better Products:

This focuses on deeply understanding your customers' needs and emotions. Imagine putting yourself in their shoes to design a product that resonates with them.

Crafting a Product Vision and Roadmap:

Here, you will learn how to define a clear vision for your product, outlining its long-term goals. You will also develop a roadmap that breaks down the steps to achieve that vision. This is like having a clear picture of what you want to accomplish with your product and a plan to get there.

Executing with SAFe® Agility:

This dives into how SAFe® principles can be applied to manage product development in a fast-paced, adaptable way. Imagine having a flexible approach to product development that allows you to adjust to changes and deliver value quickly.

Driving Innovation in the Product Life Cycle:

You will explore how to continuously improve your product and introduce new features throughout its development. This is like keeping your product fresh and exciting for customers by constantly innovating.

Why SimpliAxis Is The First Choice For Corporates?

Simpliaxis provides In person and live virtual instructor-led corporate training program customized for enterprise teams who wish to train their employees on specific aspects of their job processes or responsibilities. The corporate training by our expert certified trainers will enhance your learning curve and enable your teams to utilize their skills to meet the industry standards.

  • 40+ Certification programs made an impact

     
  • Employee retention improved by 45%

  • Work satisfaction and capabilities improved by 30% on an average

100+

Clients

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SAFe APM Certification COURSE For Corporates

Why SimpliAxis Is The First Choice For Corporates?

Simpliaxis provides In person and live virtual instructor- led corporate training program customized for enterprise teams who wish to train their employees on specific aspects of their job processes or responsibilities. The corporate training by our expert certified trainers will enhance your learning curve and enable your teams to utilize their skills to meet the industry standards

  • The tool-based learning, guiding, tracking, and grading Customized curriculum as per the team's and company's needs.
  • Customized curriculum as per the team's and company's needs
  • A pool of consultants catering to the work experience across industries.
  • Flexibility in learning- Online, Offline, and Self paced learning
  • The global presence and can train the teams across the geographies.

Our Customer words for us

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- Achieving Business Agility with the Scaled Agile Framework (SAFe)

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Our SAFe® 6.0 Agile Product Management (APM) Certification Training Trainers

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects. Candidates are free to ask any questions at any time.

  • More than 15+ Years of Experience.
  • Trained more than 5000+students.
  • Experience in Training Global Students.
  • Strong Theoretical & Practical Knowledge.
  • Certified Professionals with High Grade.
  • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • Trainers have Experienced in multiple real-time projects in their Industries.

Meet the Team That's Invested in Your Success

Our SAFe® 6.0 Agile Product Management (APM) Certification Training Trainers

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FAQs on SAFe® 6.0 APM Certification

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SAFe APM Course FAQs

FAQs on SAFe® 6.0 APM Certification

The Scaled Agile Framework (SAFe) APM (Certified SAFe Agile Product Management course) is a foundational level training course that teaches participants how to use Continuous Exploration to fuel innovation, define a vision, strategy, and roadmap, tap into new markets, and speed up the product lifecycle to receive quick feedback to deliver SimpliAxis products and solutions.

There is no prerequisites for the SAFe APM Certification Training, but it's always recommended for the below knowledge:

  • Knowledge of Agile principles and practices
  • Participation in at least one SAFe course
  • Experience as a Product Manager, Product Marketer, Product Owner, Business Owner, or taking Products to Market
  • Background in Product or Solution Management; In order to learn more about SAFe and other SAFe courses

The Scaled Agile Framework's underlying principles must be well-understood in order to pass the SAFe Agile Product Management certification exam, which is undoubtedly difficult. Attending the Simpliaxis SAFe APM training course provides the means for gaining this knowledge & You can easily complete the exam.

You will receive a defined methodology and an understanding of how to become a Product Manager through the SAFe® APM training. This course covers subjects including what the roles of a product owner and manager are, what customer centricity is, what the design thinking principles are, how product managers create market segments, various market exploration tactics, and more. 

To ensure that students may benefit from the course, it progresses extremely sequentially. You can perform a gap analysis of your knowledge and abilities using the SAFe® APM programme to identify the most important areas in which you require improvement. Additionally, the course includes a variety of simulations, case studies, and examples so that you can quickly understand the ideas and develop future abilities.

Step 1: Log on to the SAFe Community Platform.

Step 2: Next to your Certification, click the "Renew" button (present in the upper right side of the Homepage).

Step 3: A page called the Shopping Cart (Payment) will be redirected to you.

Product Managers can learn how to do product management tasks in an organized manner by taking the SAFe Agile Product Management course. It helps product managers understand how to break into the market and develop cutting-edge products. Product Managers are also better able to do their duties because of the systematic approach.

The product management expert believes they can contribute to the organizational transformation and business agility on a larger scale. It gives them the chance to consider the customer niche, adaptation, how to make the product function, and how to build the broader business model around the product. The total business model, which can be sustained with the aid of this product, is what this program is all about, not simply the product. As a result, product managers will contribute greatly to the complete transformation endeavor.

In the modern era, even major corporations aim to develop a culture that resembles micro-enterprises, which entails breaking the company up into smaller businesses that may each provide services and generate value. A significant demand for product management abilities results from this idea. The division of the company into micro-enterprises requires someone to apply and consider. As a result, this SAFe 6.0 APM programme helps enhance product management abilities in a structured manner that can be used at the small team level. Consequently, this SAFe® Agile Product Management curriculum might assist you in advancing your career.

Anyone who wishes to work as an entrepreneur, a product manager, a junior product owner, etc. should take this SAFe APM course. This course is open to Associate Product Managers as well, who are required to develop strategic themes, define the vision, examine market segmentation, comprehend and develop design thinking, be customer-centric, develop their own line of goods, and so forth.

Yes, You need to renew. After a year, SAFe Agile Product Management certification (SAFe APM certification) must be renewed.

You must pass the Scaled Agile Framework APM exam to become certified in SAFe APM. Anyone who attends the SAFe APM training course has the option to take the SAFe APM examination online. If the APM test is taken within 30 days of course completion, the initial SAFe APM exam attempt is covered as part of the SAFe APM course registration price. It costs $50 to retake an APM exam.

According to the new Scaled Agile guidelines, only participants taking their first SAFe course or the SPC course will receive a one-year membership. Participants who have taken subsequent courses will receive a 60-day membership regardless of whether their membership is still valid.

While we accept payments in various currencies, we recommend using the currency from where you want to attend the course.

Payments can be made conveniently through our secure online payment portal on our website. We do not require visiting a physical location for payment.

Yes, we offer discounts and promotions for early payments or certain corporate Training. Keep an eye on our website or contact us to get exciting offers.

You have the flexibility to pay for the course either in full upfront or in installments, depending on your preference. To know more details about it contact us.

No, refund is not possible. You can reschedule your course. To know more about refunds, visit our Refund Policy.

Upon successful completion of payment, you will receive a confirmation email of your payment along with payment invoices.

No, there is no transaction processing fee.

We accept payments from VISA, Master, Maestro, AMEX, and Discover.

All types of payment methods are available. You can pay Online through Credit Cards, Debit Cards and Net Banking, Direct Bank Transfer/Wire Transfer/Wallet to our account and many more.Other payment options available are stripe, Splitit, PayPal for US & CA regions.

No, you won't get your money back. But, as per your convenience, we can reschedule your training without any extra charges.

If you want to know more about the course you can connect us in mail hello@simpliaxis.com or you can call us.

English is the preferred language for training delivery. For corporate Training, any language other than English will have to be requested as a custom service. However, this will be subject to additional costs and the availability of a native language trainer. Please note that only official languages will be considered for this request.

Yes, we’ll be posting multiple schedules every week for all the courses. Based on your convenience, you can select the training schedule. Also, we’ve E-Learning programs for popular courses, you can enroll and watch the training modules whenever you want.

Select the course of your interest from the website and view all the upcoming workshop schedules. You can select your course from the website https://www.simpliaxis.com/

Yes, you can change the date, but you have to inform it 3-4 days before the Scheduled date.

Yes, you will receive a certificate after successful completion of the training course.

Choose the course of your interest, schedule it at your convenience from our upcoming schedule list, and register for the training by submitting your details. Proceed to make a payment and you will receive a confirmation email of your course enrolment. Or you can connect our career advisors to consult & choose your course.

At Simpliaxis we provide training for courses of all the in-demand technologies. One can choose a course from Project Management, Agile, IT, DevOps, Business, IT Service Management, Quality Management, etc based on their choice of interest. To know more, please visit https://www.simpliaxis.com/

We provide different modes of Training: virtual Online Training, Live Virtual Training, Corporate Training & also E-learning.

Yes, For every course, online Training is available.

Yes, we do provide corporate Training. We customize Training based on our clients' needs.

All our trainers are highly qualified and certified, having numerous years of experience in the training industry. You can choose your instructors for your course.

Yes, we do provide discounts on multiple courses. Please visit the schedules page to view the available discounts.

You can reach out to our experienced career counselor
or email us on support@simpliaxis.com
or contact any of our phone numbers
or you can chat with us anytime
or visit our contact us page https://www.simpliaxis.com/contact-us

Yes, course fees for all technologies are affordable. Along with that, we do provide discounts on various courses.

Simpliaxis offers personalized corporate training programs designed for enterprise teams seeking to refine their employees' skills in various job processes or roles, whether through in-person sessions or live virtual instruction. Led by our skilled and certified trainers, these certification programs not only elevate learning curves but also empower teams to effectively apply their newfound skills to meet industry benchmarks. With over 40 certification programs available, the impact is profound, evident in a remarkable 45% improvement in employee retention rates. On average, there's been a notable 30% enhancement in both work satisfaction and capabilities, showcasing the tangible benefits of our training initiatives.

To provide high-quality training and help our professional participants & clients to build a high-performing workforce.

It totally depends upon the course. Please check our website regularly for new offers and discounts throughout the year. You can also chat with one of our career consultants to see if any discounts are available.

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Benefits of SAFe® 6.0 Agile Product Management (APM) Certification Training in USA

  • Develop the proper mentality, abilities, and tactics to use Agile approaches to create successful products.

  • Encourage innovation along the value chain.

  • Apply design thinking to create products that are appealing, attainable, and sustainable.

  • Use a product strategy to establish the ART's clarity and course.

  • Develop short-term roadmaps that have long-term benefits.

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